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	<title>Heidi Schmidt</title>
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		<title>Just Launched &#8211; Stuart Weitzman</title>
		<link>http://blog.heidischmidt.com/?p=626</link>
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		<pubDate>Mon, 30 Aug 2010 19:16:52 +0000</pubDate>
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		<description><![CDATA[I just completed the redesign of the Stuart Weitzman ecommerce site. Stuart Weitzman is a luxury brand that sells shoes and handbags. I am happy to be a part of the recent site relauch by creating the visual look and feel. My job is made so much easier when the product and brand is as [...]]]></description>
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		<title>Opposable Planets Website and Logo Design</title>
		<link>http://blog.heidischmidt.com/?p=616</link>
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		<pubDate>Fri, 23 Jul 2010 21:11:18 +0000</pubDate>
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		<description><![CDATA[Redesigned website and branding for Joshua_Michele Ross, Digital Strategist. Visit Opposable Planets.

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		<title>Greenpeace Behind the Logo</title>
		<link>http://blog.heidischmidt.com/?p=613</link>
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		<pubDate>Thu, 27 May 2010 19:49:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[Greenpeace is holding a design challenge to gather ideas to rebrand BP oil. The campaign was originally created to call attention to BPs tar sand strip mining activities. In light of what is happening in the Gulf it is hard not to add my two cents. Here are a few ideas that I came up [...]]]></description>
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		<title>French Toast</title>
		<link>http://blog.heidischmidt.com/?p=589</link>
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		<pubDate>Tue, 20 Apr 2010 20:00:32 +0000</pubDate>
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		<title>TypePad Crafting Page</title>
		<link>http://blog.heidischmidt.com/?p=555</link>
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		<pubDate>Tue, 02 Mar 2010 03:03:37 +0000</pubDate>
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		<description><![CDATA[Here is the latest and greatest project that I just completed for the folks at Six Apart. Six Apart offers the blogging platform TypePad. The objective was to create an interesting landing page to compel people from the crafting community and Etsy users to sign up for a TypePad free trial blog. Visit the live [...]]]></description>
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